In recent years, China's manufacturing industry in the RMB appreciation, rising raw material costs, labor costs and other factors, the profit margin is gradually compressed, and the international financial crisis raged even more so that manufacturing enterprises in China worse; the other hand, with the product personality technology, intense competition, market and international, enterprise product development, innovation presented new challenges. Manufacturers at this time more than ever need a new information program to help companies improve product R & D capabilities, speeds time to market, reduce product cost, enhance product quality and competitiveness.
Because the company found that the original enterprise IT systems such as ERP, CRM, SCM, etc. will not solve their problems. Enterprise products such as engineers want to improve an existing product, but this improvement will increase the cost? Warehouse finished products, parts and raw materials inventories do? New product time to market from design to how to predict? How inter-departmental and inter-regional collaboration improve the timeliness of new product development? how to adapt to changing customers new products and markets?
For these ERP, CRM or SCM can provide very limited help, then called PLM software came into being. PLM (Product Lifecycle Management, or Product Lifecycle Management), following the ERP, CRM, SCM, the manufacturing enterprises of the new hot spot. As one CIO said: "With PLM systems, ERP, CRM and SCM systems they have been finally have what they need - a reliable, universal access to the latest, most accurate, most complete source of product information. "
Improving product design capability
PLM management system following the CAD / CAM developed after the new generation of product innovation and collaboration management solutions, from product design to foster the beginning of growth, maturity, decline, the end of each of the four stages of management. PLM is in essence a manufacturing enterprise product data as the core solution from the user's needs, order information, product development, process design, manufacturing and maintenance throughout the life cycle of the integrated management of different types of data and cross-sectoral, cross-regional and system integration, supply chain coordination problems.
Implementation of enterprise PLM system, its product design department design Besides development of other business departments 鍙?been involved from the parallel job, can greatly reduce development time, implementation across sectors and supply 閾?鍖哄煙 to work; 鍚屾椂, Zaoqi in product design, PLM can also help designers to detect design errors early, according to market demand continues to put forward a variety of comparable design to achieve optimal design results and market efficiency, achieve its minimum on the R & D costs and the growth stage to the end products to maximize profits of the enterprise strategic goals.
1998 General Motors R & D departments in the world's first information officer, responsible for product development focus areas of process improvement and methodology, and the establishment of PLM strategies and begin large-scale factories in the global promotion of PLM. Since then, GM's new vehicle from design to market time from 42 months reduced to only 12 months; in May 2004, South Korean Ssangyong Rodius new models to market is South Korea's first to PLM as a "virtual platform" design and manufacture of cars. As the play to the advantage of PLM, Ssangyong Motor with less than a year and a half to make Rodius from a concept car into mass production, significantly reducing time to market new vehicles, products favored by users; recent years, the domestic auto industry through the New Horizons FOTON PLM system to achieve off-site R & D management, data sharing and business processes, standardized and uniform, change the design caused by manual data and process the error, the product development cycle reduced by 30%, 20% reduced rework.
Domestic enterprises, relative to OA, CRM, ERP, etc., PLM is not very familiar with the concept of a current PLM market in customer demand, product maturity, degree of project implementation and channels are relatively weak base, the penetration rate than low, but the development of PLM in the field but showed fast growth momentum. At first application is mainly mechanical products, from the late 90s of last century, PLM industry to expand to a larger scope, including household appliances manufacturing industry (such as electronics, computer, refrigerator, phone, etc.), utilities (such as power, communications, water, gas , cable, etc.) and the food, pharmaceutical and other fast moving consumer goods industry and other fields. Today, PLM has been more and more importance in enterprises, such as ERP, as it has the original theoretical concepts to the growing maturity of the commercial development of software products, will become the only way for the future development of enterprises.
PLM success rate is not high distress
Currently under the impact of the financial crisis, China's manufacturing industry is facing a global industry restructuring, structural optimization challenges, China's manufacturing industry is more than ever need to continuously improve the internal management, speed up product innovation and speed, shorten delivery time, enhance the competitiveness of products, from a "Made in China" to "Created in China." So how to protect enterprise information assets based on the original introduction of PLM, PLM and give full play to their maximum value is of great significance. However, while the PLM system has many enterprises in the country to promote the application of direct assistance for enterprise development, but more and more enterprises in the selection and on-line only to find it difficult to meet their expectations PLM selected the goal, the project post-implementation ROI (ROI) and TCO (Total Cost of Ownership) performance was generally poor, and some items look dynamic reality is "weak", or simply can not be applied, a huge investment vanish. Not long ago, the UK management consulting firm Bain to a report, Guo Neiwai the failure rate of corporate Shiyong PLM average 楂樿揪 53%, PLM in all projects that about 62% did not reach the software user's expectations.
To sum up, in the PLM selection and implementation issues and challenges encountered mainly in:
1. Old and new system can be compatible. The introduction of the new system PLM, compatible with existing IT systems is difficult, there are bottlenecks in the enterprise messaging, product data is not shared, then, can not effectively the product of historical data for new product design services, difficult to get through product design and manufacturing Digital Production Line.
2.PLM product of the lack of industry, segmentation solutions. Different industries have different business needs and business processes, requirements of different industries vary widely on the PLM, PLM should be based on business environment, the industry, the industry's position in the national economy and the role of the characteristics of the enterprise to implement a targeted PLM, PLM developers many little attention to such differences, without regard to industry, business characteristics, resulting in the promotion of application failures.
3. Resources, inadequate preparation. PLM software vendors can not provide adequate resources for product data modeling, business process optimization and product data import, the new management system is difficult to meet user requirements.
4. Program implementation is weak. PLM in the implementation and promotion of the process, the implementation of business process cumbersome and complex, and the corporate control and the lack of a strong power system to ensure the implementation of the project more than a mere formality, going through the motions, lead to the eventual failure of the project.
In addition, the current domestic truly understand the management of PLM concepts and design, lack of channels for business, and some even have not fully distinguish between PLM and ERP differences in management, leading companies make the wrong decisions. Therefore, the channel's premature to some extent also restricted the PLM market's rapid development.
Correct selection: the first step towards success
PLM strategic decisions like the selection, and implementation is a tactical choice to some extent. In the wrong strategic direction, even the best tactics are not the goal, so PLM selection is half the success of the project construction, on preparations for the implementation of enterprise PLM projects, can take lessons from other IT projects such as ERP, CRM, SCM, etc. Selection of successful experience.
1. A full assessment of the system integration of excellent
PLM system's outstanding performance and whether or not a large extent in the integration, but integration is mainly expressed in the PLM system with other business systems such as OA, CRM, ERP, SCM and other systems integration. Therefore, companies have or will soon be combined with the implementation of ERP, CRM, SCM software such circumstances, a strong ability to select the interface, PLM, in order to avoid the formation of information islands future. We must also consider and businesses are using the CAD / CAPP, PDM and other professional software integration, in particular, to examine the basis of data synchronization with the ability to maintain data consistency, an accurate flow of data.
2. A comprehensive test of the technical feasibility of products
In addition to focus on the integration of PLM into account, the following three points of the study is the content of PLM.
PLM product structure inspection system capacity for the product description of the structure (such as which parts of a component to use the parts for which components are closely associated with paper use, and what), the product structure can be adjusted, the adjustment process is subject to control, can distinguish between a component which has undergone development test phase.
Workflow study to assess the management of data objects (such as models, drawings, etc.) are the corresponding identity of its life cycle in which the state, and could serve as the basis of data used to determine the scope and authority; study to assess whether the workflow model , drawings and other data object in turn sent to the designated employee's desktop; inspection assessment system can, under the review, adjustment of data objects (documents, drawings) life-cycle state.
Electronic storage and data management study assessed whether the electronic storage products model, file type classification and the physical type of classification to distinguish between document management organizations. Examine whether the electronic storage of the standard part of management; study evaluating management text files (WORD, WPS, etc.), graphics files (AUOTCAD, CAXA, etc.), three-dimensional model (PRO / E, UG, SOLIDWORES), form, and Simulation data and other types of data.
PLM is also a superior should have the following three main properties: the platform and the underlying technology is mature, able to provide multi-platform support for future upgrading of IT systems; technical scalability mature, from OA, CRM, HR, CAD, CAPP, etc. data acquisition system, the seamless transmission of data; technical maintainability mature, enterprises completely independent maintenance / expansion.
From industry and professional good pass
PLM technology is very important to the industry, one of the main features of the software personalization, segmentation. As we all know, different types of PLM customer base, due to the nature of business, industry, size, stage of development such as Zhu Xing's different, may lead to differences between PLM greater demand characteristics, on the PLM requirements vary. For example, the industry, discrete manufacturing production model, discrete manufacturing models for single and small batch of R & D, production characteristics are significantly different, 3C, electronics, appliances, home appliances and other industries on the aircraft, aerospace, locomotive and so different , there is greater on the PLM needs of different content. From the enterprise concerned, some companies focus on product handling process, and some focus on product cost control, while others focus on technology, procurement and manufacturing.
So buy PLM is an important factor to be considered: PLM industry characteristics to meet business and personal needs, to meet the changing needs of enterprise development, when the company's management and business process is changed, PLM fast reconstruction, followed by business changes.
Of course, multi-faceted investigation PLM vendor service capabilities. Unlike PLM application software, a medium to large construction projects frequently PLM dozens, hundreds of million yuan, the construction of as little as a year or so, as many as two to three years. PLM supply 鍟?therefore quality of service Nengliguanxi Dao Jinhouzhengge project Nengpishunli Tuijin, long-running and even in deciding the success or failure, enterprises must PLM suppliers have perfect BAE Systems that meet Ge Zhong Ji Gedi can requested services as an important assessment of the project.
PLM vendors are now each have a set of standards known as the full implementation of the service process, but these processes to the number of success stories based on the accumulation of scientific ways? It is strictly implemented in the implementation of each project, rely on to support? Implementation of the process with Other measures related services constitutes an organic unity of system, and how to optimize? these needs enterprise from the training, team building, implementation guidance, network support services, project management, secondary development, system support services, resources outsourcing services, and rigorous assessment , assessment, choose to take, will achieve our goals.
A selection of the final choice is cost-effective, it is also a principle of selection for all products. PLM PLM software products into high-end, mid PLM software, three series of low-end PLM software. Domestic as the standard for small and micro enterprise applications PLM, a reasonable price should be no less than 10 million; for medium-sized enterprises in the end of ERP, usually within a set of suitable products in the 800,000 yuan; the surface PLM to medium and large enterprises in the 80-120 million products between. In the production process and product structure is relatively simple industries, PLM will be relatively cheaper, and Enterprise Group as business complex, difficult to implement long period, prices more than three million, it is not surprising. Therefore, enterprises should choose the cost of PLM scientific assessment, strict control must be very cautious on the investment, emphasis should focus on return on investment, product profitability, and those cheap, cost-effective, the PLM product output is high and should be enterprise product of choice.
The future survival and development of manufacturing a large extent depends on the suitability of the product research and development, aging, advanced, and implementation of the PLM strategy is a general trend. Therefore, the product development, brand building as a core competence of manufacturing enterprises, in order to maintain industry leadership, should be full implementation of PLM strategies, use of PLM systems and strive to achieve from the "Made in China" to "Created in China", from " manufacturing "to" brand creation. "
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